IMAX Corporation, IMAX China Holding Inc and CJ CGV today announced an expansion of the companies’ partnership with the addition of 25 new IMAX theatres across China. The theatres will be installed in new construction projects, most of which are located in first- or second-tier cities in China. With this deal IMAX has surpassed 500 theatre signings in Greater China, which will bring its network total in the region to 520 theatres, with 275 open and 245 contracted to open.
“Our 500th theatre signing in China represents another milestone in what has been a watershed year for IMAX in the country, and follows our IPO – which demonstrates our commitment to the region and our continued efforts to grow alongside our theatre partners,” said IMAX Corp. CEO and IMAX China Chairman Richard L. Gelfond. “We are truly honoured to reach this milestone with CJ CGV, our valued partner and one of Asia’s leading exhibitors, and to continue to solidify our position at the epicentre of China’s burgeoning entertainment ecosystem.”