Cinionic, the cinema market leader that illuminates more than half of the world’s movie theatres, announces a strategic relationship with National Amusements, a global leader in the motion picture exhibition industry. Cinionic will help transform its flagship multiplex, Showcase Cinema de Lux Legacy Place, into a leading laser-powered entertainment destination.
The theatre is the first all Barco laser multiplex in the US for National Amusements. Located in Boston, MA, the theatre elevates the entertainment experience for moviegoers by delivering a new visual standard through Cinionic’s complete laser and cinematic technology solutions.
“We are honoured to continue our collaboration with National Amusements on this new venture and to be supporting their investment in the next generation of cinema, as we move from Xenon to Laser” said Wim Buyens, CEO, Cinionic, “Today’s announcement builds upon our long-standing relationship and furthers our joint commitment to the moviegoer and the future of exhibition as we enter the renewal wave.” The transformed Showcase Cinema de Lux Legacy Place will feature the suite of Cinionic Laser solutions with all-new Barco Series 4 laser projection and an XPlus premium screen powered by CGS, creating more choices and setting a new visual standard for moviegoers in the Boston-area.
“Our strategic partnership with Cinionic is enabling us to deliver a differentiated moviegoer experience at our flagship, Legacy Place” said Jon Kidder, Director of Cinema technology, National Amusements, “Our promise to the moviegoer is to showcase movies in the best way possible, and that’s why we chose Series 4, CGS, and to work with Cinionic on this ambitious project.” Opening later this year, Showcase Cinema de Lux Legacy Place will be the North East’s first theatre to feature ‘Showcase XPlus – CGS Enlightened,’ the cinemas’ enhanced giant screen offering with immersive sound, crystal clear laser projection and reserved seating. The newly upgraded XPlus location is the first to be powered by CGS for the exhibitor, and audiences in the Boston-area. Cinionic will also upgrade all auditoriums in the multiplex with its award-winning Barco Series 4 laser projectors equipped with Alchemy Media Servers. Additionally, to deliver a complete cinematic solution for the next decade, the theatre will receive advanced Cinionic services, making it a leading location for today and tomorrow.
