Cinemark Holdings, Inc, one of the world’s largest motion picture exhibitors, opened a new 14-screen theatre in Roanoke, Texas, on August 13, 2015. The Cinemark Roanoke and XD will feature Cinemark’s NextGen cinema design concept, Luxury Lounger recliners and expanded dining options, along with beer, wine and frozen cocktails.
Located at 850 East Highway 114, the Cinemark Roanoke and XD will showcase large, wall-to-wall screens, enhanced sound systems, and digital presentation in every auditorium. The theatre will feature a Cinemark XD: Extreme Digital Cinema auditorium and several of the auditoriums will be RealD 3D capable.
“Our new theatre was designed to offer the city of Roanoke, as well as the North Ft. Worth area of the Metroplex, a complete, state-of-the-art entertainment destination,” stated Tim Warner, Cinemark’s Chief Executive Officer. “With our Luxury Lounger recliners, Cinemark XD auditorium, expanded dining options and beer, wine and frozen cocktails, the theatre will quickly become recognized as the preferred entertainment destination.”
As a pioneer in the theatrical exhibition industry, Cinemark is taking the cinema entertainment experience to the next level. Cinemark Roanoke and XD, will offer the latest technology, cutting edge amenities and customer preferred options all under one roof.