DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation and CJ 4DPLEX, the world’s leading cinema technology company, have announced a strategic alliance to bring DTS:X immersive audio technology to ScreenX theatres worldwide. Together, the companies will deliver the ultimate theatrical experience through the combination of ScreenX’s 270-degree visual technology and DTS:X sound. Beginning in 2019, DTS will work with ScreenX and exhibitors to implement DTS:X technology into ScreenX locations. DTS and ScreenX have collaborated to optimize the flexible and scalable DTS:X technology for ScreenX auditoriums while ensuring that the filmmakers’ creative intent is delivered to audiences for a captivating moviegoing experience.
“DTS:X immersive audio technology complements CJ 4DPLEX’s ScreenX immersive visual presentation, offering an amazing end-to-end product for exhibitors,” said Bill Neighbors, SVP and general manager, Cinema, Home, Digital Media and Streaming Solutions, at Xperi.